Alysen needed a complete lead magnet funnel ready ahead of a course launch — an opt-in page that attracted and converted subscribers, a thank you page that set the right tone, and automated email delivery so the lead magnet hit every inbox the moment someone opted in.
A list to launch into. That was the whole job — and the launch date wasn't moving.
Opt-in page, thank-you page, instant-delivery email, and a five-day welcome sequence that warmed subscribers up for the course offer that was coming. Tone of voice was tuned to Alysen's audience — riders, not corporate.
List grew during the runway. The course had warm subscribers waiting on day one of cart-open instead of cold strangers being asked to buy.
Walkthrough
You've done wonderful work, Nusrat! The additions you made — the bio and the portion at the top — are just right. I love all those pages.
Alysen Starko-Bowes — Founder, Train Your Seat Online
